Beta pricing

Simple pricing.
Built for shippers.

Try free. Upgrade when you're launching more than once a month. No seats, no annual contracts, no "contact sales."

Beta pricing is a hypothesis. The price below may change after the first 50 founders' feedback - early adopters keep their plan grandfathered.

Free

Try it

$0forever

Generate a full launch kit free. No credit card.

  • 1 launch kit total (forever)
  • Full kit - every section
  • Public report (great for sharing)
  • PDF export
  • Shareable OG-image links

Launch Pass

Pay once
$19$9.50once

50% off your first launch. Pay once, no subscription.

  • 1 full launch kit, every section
  • Private report by default
  • Regenerate any section, unlimited
  • Brand voice tuning (paste your posts)
  • Edit-in-place + PDF export
  • Yours forever - no subscription
Most popular

Pro

$49$19/moLaunch price · locked in forever

+ $2 per kit over 10/month. Cancel anytime.

  • 10 launch kits per month
  • Private reports by default
  • Edit any section in place
  • Regenerate with custom instructions
  • Brand voice tuning (paste your samples)
  • Auto-save while editing
  • $2 per extra kit (no cap)
  • Cancel anytime

Pro pays for itself after 1 launch.

$19/mo < 1 hour of a copywriter. 10 launches/mo = $1.90 per kit. Hire a copywriter for one kit at $800 and you've paid 42 months of Pro.

Billed monthly via Dodo Payments (merchant of record · handles tax + invoicing). No long-term contracts.

30-day refund

no questions asked

Cancel anytime

from billing portal

No long contracts

monthly only

Private by default

on Pro tier

Compare

What's included.

Feature
Free
Launch Pass
Pro
Launch kits
1 (lifetime)
1 (one-time)
10/mo + $2 / extra
Full kit (10 X posts, 3 LinkedIn, PH copy, ads, playbook)
Landing page critique + drop-in copy
PDF export
Public share link with OG image
Private reports by default
Edit copy in-place with auto-save
Regenerate sections with custom instructions
Brand voice tuning (paste your existing posts)
Billing
Free
Pay once
Monthly / annual
Priority support

Pricing FAQ

Common questions.

Built by founders, for founders.

We charge what an indie founder can pay without thinking about it. The price covers inference + a maker's lunch. That's it.